Fundraising
Consulting.



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There are many ways to raise money.

Some of them are good, some of them are bad, and some are time-honored but dated.

Fundraising takes commitment.

Successful fundraising begins with a culture of commitment at your institution and ends ... well, it never really ends. To be successful, fundraising must be ongoing, always striving to do better, always striving to make your programs stronger and build a better future for your institution. We have decades of experience in fundraising. If you're not sure what fundraising strategy is best for your insttitution, give us a call. We'll be happy to help.

Major Gift Programs.  Major donors are the main source of revenue in most capital campaigns. Given that, it's surprising that many institutions approach major giving in the wrong way. Raising major gifts is not just annual giving with large donors; instead, it's a completely different way of raising money. To be successful, your Board, senior management, campaign management and major gift fundraisers must all understand their role in this critical part of your campaign. Major gift fundraisers must clearly understand how to work with major gift prospects and how to bring in major gifts in a reliable, predictable manner. We can help you design a successful major gift fundraising program for your campaign or for your ongoing operations.
Planned Giving.  Like major giving, planned giving is a unique way of raising money. Planned giving prospects must be identified and approached in a way that will have the great chance of successfully raising major gifts. Here, too, we can help you design a successful program.
Annual Giving.  Sustained giving is the lifeblood of your organization, the seed corn that feeds the future. Too many organizations ignore it or give it short shrift, not understanding how successful annual giving programs increase the chance that major giving will be successful. Annual giving is far more than simply making an annual ask. We can help you and your staff understand what makes an annual giving program successful and how to build a great one.
Stewardship.  One of the things that separates really successful fundraising programs from mediocres ones is a commitment to stewardship. Strong programs commit serious effort to stewardship, clearly understanding that stewardship done properly leads to more success in the future. Viking can help you automate your stewardship efforts and avoid missing an important stewardship opportunity. Let us help you build a solid stewardship program.
Marketing and Communication.  Unsure of how to devise a successful marketing and communication strategy for your new campaign? We can help you build a culture of commitment at your institution that drives a solid, successful, integrated marketing and communications program.
Calling Programs.  Viking Call makes adding a calling program to your fundraising efforts easy. Let us show you how easy it can be.
Senior Management and the Board. It's critical that your institution's Board and senior management understand the part they play in fundraising but it can be difficult convincing them to step up to the plate. We can help you take the steps necessary to structure and lead your Board.

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